Books You Need to Read If You Work at Startup

  • Insanely Simple: The Obsession That Drives Apple’s Success by Ken Segall
  • Business Strategy: Managing Uncertainty, Opportunity, and Enterprise by J.C. Spender
  • Tilt: Shifting Your Strategy From Products to Customers by Niraj Dawar
  • The Tipping Point: How Little Things Can Make a Big Difference, by Malcolm Gladwell
  • Contagious: Why Things Catch On by Jonah Berger
  • Fascinate, How to Make Your Brand Impossible to Resist, By Sally Hogshead
  • The Everything Story: Jeff Bezos and The Age of Amazon by Brad Stone
  • Inspired: How to Create Products Customers Love by Marty Cagan
  • Hooked: How to Build Habit-Forming Products by Nir Eyal
  • Work Rules!: Insight from Inside Google That Will Transform You Live and Lead by Laszlo Bock
  • Winning With Data: Transform Your Culture, Empower Your People, and Shape the Future by Tomasz Tunguz & Frank Bien
  • Brotopia: Breaking Up the Boys’ Club of Silicon Valley by Emily Chang
  • Explosive Growth: A Few Things I Learned While Growing To 100 Million Users — And Losing $78 Million by Cliff Lerner
  • Hacking Growth: by Sean Ellis and Morgan Brown
  • Blitzscaling: The Lightning — Fast Path to Building Massively Valuable Companies by Reid Hoffman and Chris Yeh

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Adven Kluger

Adven Kluger

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Former consultant at World Bank, Ernst and Young, and International Institute for Sustainable Development. Currently explore freelancing and wish to travel.